PRINT MEDIA IS DEAD! Uh, no it isn’t. I’ve got about 4 or 5 magazine subscriptions going right now. It’s my reading material when I’m in the John, unless I bring my laptop in there with me, which happens more often than I would care to admit. Yup, I frequently pee while chatting with you on Twitter, how to you like them apples?
Print media might not be dead, but it is dwindling. Publications that don’t know how to use social media and online content to their advantage will get the shaft much earlier compared to their Internet savvy competitors.
Great ad campaigns don’t hurt either, especially when they’re quirky and sexy.
You’d think Playboy doesn’t need any advertising. I mean, the brand, the magazine, the bunnies: they are legend. Forget Will Smith and his vampire fighting prowess. Hugh Hefner probably spends most of his days going around his mansion screaming: I am legend!
Bah, even legends can use a little sexy advertising once in a while. Something to remind you that with Playboy, pleasure really is in your hands. Personally, I can’t remember the last time I actually bought a skin mag (probably sometime before I discovered PornHub), but I do have fond memories of “borrowing” my brother’s vast collection of Playboy and Penthouse mags and sneaking them into bed with me for a good ol’ self-loving session.
Come to think if it, it was much easier bringing a skin mag in bed with me than lugging my computer in there. Masturbating old school for the win!
Click, click, bigger, bigger:
Via buzzfeed.com




